My Beekeeping is a Canadian Harvest Business Story
The strange summer played havoc with the annual honey crop.
July was a drought and August was drowning in rain.
We were forced to leave the honey supers on until September and
Although you can see full boxes of honey in these pictures, the harvest was actually pretty disappointing. There was a shortage of water during the good hot July days, and things were too dry to yield much honey. Then August was the opposite, wet and cold. The bees were mad as hell that morning and their stinging pain was a constant reminder of their temperament. As I wrote on Smojoe, the mist covered scenery is breathtaking and so was the pain of being stung four times across the chest when my coveralls came undone under my veil, which happened more than once during this day’s excursion. 
September was memorable for meeting Nora Camps of Duo Strategy and Design, a business storyteller with an marvelous approach to making media and a great track record, and a website full of referrals from well known clients. She wrote Building your Brand Story
Lenzr Corp is proud to execute a photo challenge for Duo called Canadian Harvest, and we’re asking people to upload pictures of themselves picking the fruits and vegetables that grow native in their regions of Canada.
Richard Carmichael wrote about Nora Camps of Duo.ca and in particular her decision to use a Lenzr photo contest to crowd source images for Canadian Harvest business story. This is an advanced form of listening to an audience. He described how Nora engineers an orchestra of participation to help businesses prosper online in an age of earned media in his article Building your Brand’s Personality on Frank Ideas Blog. He writes,
”..she extracts memorable stories out of her illustrious clients and demonstrates them through minimal text, powerful imagery and personal details of the people behind the story that’s being told. “Your stories are hidden in you and in your staff and clients,” says Camps. “When they are shared with the world, ‘branding’ becomes a pale old idea. Your connection with them will become something more altogether–something irreversible.”
A web 2.0 storytelling tool, you can see all the pictures in Canadian Harvest, Photo Storytelling on Duo.ca as Nora tests the RSS feed innovation on her website
Duo Strategy and Design is providing a $400 CAN photo licensing agreement available to the winning image that Nora can use in further marketing endeavours related to the Canadian Harvest editorial piece she is creating.
